Local SEO Masterclass Beginner to Pro - The SEO Dad FB Group

Course content

Introduction to the Course (0/2)

Welcome to Local SEO Masterclass Beginner to Pro!
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FREE PREVIEW
Few Reminders before we begin
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FREE PREVIEW

Module 1: Month 1 - Know the Playing Field (0/40)

What we will cover in this Module?
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How to Stay Organized on your Campaigns
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SOP and Templates Directory
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SEO Campaign Monitoring Walk-Through
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What are the current Local SEO Ranking Factors?
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Keyword Research - The Most Basic and Free Method
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Keyword Research Tip #1
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Keyword Research Tip #2
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Keyword Research Tip #3
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Keyword Research Tip #4
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Keyword Research Tip for New Website
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Mapping Out Keywords into your Key Pages
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Introduction to Technical Audit
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Explanation of Key Technical SEO Elements
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Technical Audit Part 1
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Technical Audit Part 2
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How to create Google Business Profile
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Google Business Profile Audit Part 1
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FREE PREVIEW
Google Business Profile Audit Part 2
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Local Competitor SEO Research
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Do Local SEO Competitor Analysis
Assignment
How to use the Content Audit Template - Introduction
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Explanation of Key SEO Content Elements
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Content Audit - Setting Up the Template
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Content Audit - Finding 404s
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Content Audit - Finding Thin Content
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Content Audit - Finding Keyword Cannibalization
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Content Audit - Finding Pages with Poor SEO Performance
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Content Audit - Pages with Poor Crawl Depth
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Content Audit - Authoritative Pages
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Content Audit - Poor Organic CTR
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Content Audit - Find Pages with Zero Backlinks
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Closing Remarks for this Module
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Content Audit - Duplicate or Cookie Cutter Pages
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Content Audit - Website Speed Issues
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Content Audit - Improper way of using No-Index Tag
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Content Audit - Unnecessary 301 Redirects
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What to do next with our Audited Content?
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SEO Reporting for Client - Introduction
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How to Setup Google Data Studio Reporting
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Module 2: Months Two and Three - Prioritization of Fixes and Optimzation (0/28)

What we will cover in this Module
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FREE PREVIEW
Fixing Important Website Technical Issues - Coach Gab
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Basic Local Schema Markup
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Advanced Schema Markup + AI
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Content Optimization
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UI and UX Audit
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GMB Optimization Introduction
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Cover Photo Optimization
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Map and Street View
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GMB Photo Optimization
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Business Name
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Website Link
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Google Business Profile Reviews
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Business Category
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Business Logo
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Business Inside another Business and Independent W... views
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Service Area
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Products and Services
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Question and Answer Section
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Business Description
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GMB Posting Introduction
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GMB Posting Part 1
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GMB Posting Part 2
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GMB Posting Part 3
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NAP present in Website
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Google Map Embedded on the website
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GMB Messenger and Bot Activated
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Social Media Profiles
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Module 3: Month 4 and 5 (0/29)

What we will cover in this Module
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FREE PREVIEW
How long does it take for my Article to Rank?
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Tips on finding topics to write
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Finding Topics using Ahrefs - Additional
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Writing the Blog with Chat GPT
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Blog Banner Creation using Canva
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Blog Image Creation using Canva
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What is Link Building and Why does it matter anyway?
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The Trifecta of Outbound Links
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Do Follow and No Follow Links
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What is Anchor Text and it’s importance
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What Pages in your Website should you build links to?
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How many backlinks should I build per month?
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Simple Link Gap Analysis
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Link Velocity
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Enter the Penguin
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Common Strategies for Link Building
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Guest Posting
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Broken Link Building
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Resource page link building
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Skyscraper Technique
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Creating AWESOME CONTENT
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Local Citations and Data Aggregators
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US Citations
Pdf
Australia Citation
Pdf
UK Citation
Pdf
Netherlands Citation
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Canada Citation
Pdf
Social Media Links
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Module 4: Local SEO Link Building - Advanced and Practical (0/7)

What we will cover in this Module
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Technique #1
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Technique #2
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Technique #3
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Technique #4
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Technique #5
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Wrapping Things Up
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Module 5: The End is Just the Beginning (0/4)

Congratulations for making it this far!
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Local SEO Predictions in 2024 and Beyond
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Pre requisite Test for the Certification
Assignment
What are your next steps?
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Certificate
Certificate